Mediaset Infinity TV powered by ContentWise

ContentWise to power personalized content discovery for the new Infinity-tv  and Mediaset Play digital television services

Milan, Italy – ContentWise, the advanced digital content discovery solution that maximizes viewer engagement, announced today that RTI Mediaset has selected its solution to power personalized recommendations and video search for its Pay TV services, delivering a tailored browser experience for each viewer.  ContentWise delivers the core presentation layer for the brand new Infinitytv.it and Premium Play platforms, serving more than 5,000 personalized digital assets.

Chiara Tosato, head of the Infinity project, said, “After extensive evaluation, Mediaset selected ContentWise based on its strong variety of styles of content discovery, robust set of business capabilities and ability to deliver, manage and host a fully integrated content discovery solution. ContentWise enables a full “recommendation driven” discovery pattern for each user of infinity.”

“Mediaset continues to drive cutting-edge innovation and our team is excited to partner with one of the world’s leading subscription TV companies,” said Paolo Bozzola, CEO of Contentwise. “ContentWise’ personalized content discovery features provide Mediaset with the market-leading suite of products for the varying needs of its subscriber base. We look forward to being a key component in Mediaset’s ongoing commitment to deliver the highest quality experiences to their subscribers.”

Deployed by leading cable operators and second screen applications around the world, ContentWise is the industry’s most comprehensive content discovery platform powering personalized search, semantic recommendations and social discovery, built on a foundation of robust data management capabilities. Capabilities that ContentWise delivers in concert with a suite of semantic tools that Pay-TV providers leverage to strategically control, monetize and personalize their video offerings.

About ContentWise

ContentWise is the one-stop-shop solution for digital content discovery. ContentWise enables each single user to have his own personalized experience through search, recommendations and social engagement, while empowering operators to maximize the return on their digital assets for OTT, VOD and Live TV.

With its integration-ready architecture and partner ecosystem, ContentWise is built to support high-volume, high-performance services.

ContentWise is a business of Moviri, leading provider of data mining and optimization solutions for enterprise IT systems and digital media. To learn more visit www.contentwise.tv