Client-side recommendations for broadcasters: a new approach
Content personalization is currently offered by many two-way TV services (e.g., IPTV, OTT), where the return channel — i.e. the communication from the user’s set-top box (STB) to the service provider — allows a centralized system to identify and monitor the user’s actions in order to generate personalized recommendations. Unfortunately, traditional TV systems (e.g. satellite TV) only allow one-way communication, preventing the use of a centralized…
